Boosting sustainability of small-scale farmers by giving urban customers direct access to fresh and seasonal goods /
Small-scale producers across the world struggle to keep up with the technological advance and modern communication tools available that can enhance their businesses and the way they acquire and retain clients. ittaSzezon! is a Hungarian social business that provides an online platform allowing urban customers to purchase fresh seasonal produce directly from local producers. ittaSzezon! supports the producers by managing a growing customer base, running targeted marketing communications and by constantly improving the automated platform that takes care of the entire sales process, delivery and invoicing. The team has also placed emphasis on the capacity development of small-scale producers, cultivating an online peer network along with thematic webinars, on-going consultation and other development tools for its 80+ partners. The goal is to enable these businesses to provide the farmers modern, sustainable livelihoods. In exchange for these services, producers pay a commission. ittaSzezon! has nearly 10,000 clients and 80+ local producers registered on its platform, having facilitated 200+ pop-up fairs. The social enterprise is now loking to raise growth capital to expand its Hungarian network as well as to enter two additional markets in the CEE region.